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Measurable Neurophysiological Effects Produced By Self-Affirmation

October 27, 2012 by

Life is about failure as much as it is about success. From the mistakes we make at work or school to our blunders in romantic relationships, we are constantly reminded of how we could be better. By focusing on the important qualities that make us who we are - a process called self-affirmation - we preserve our self-worth in the face of our shortcomings...

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