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‘Counterfactual’ thinkers are more motivated and analytical, study suggests

February 9, 2010 by

Counterfactual thinking -- considering a "turning point" moment in the past and alternate universes had it not occurred -- heightens one's perception of the moment as significant, and even fated, according to a new study. Armed with a sense that life may not be arbitrary, counterfactual thinkers are more motivated and analytical in organizational settings, the study suggests.

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